Health services continue to affect the gross domestic product, and this dramatic transformation has great demands on each dollar spent to deliver patient-centered products. Health Care Marketing Strategies

Marketing strategies for health care
It is the responsibility of health care institutions to provide patient-centric products and services. To do this, it requires strategic marketing efforts and advertising to attract new customers and remain competitive in the market (Kim, 2019,). It is vital that health care institutions experiment with new marketing and sales strategies in today’s global economic environment. This includes when they enter “unexplored” market areas or introduce new products. A health care investor might need to think about whether it is feasible to build a hospital in rural areas or sell mosquito repellents in malaria-infested regions in Asia and Africa. This activity requires a detailed analysis of potential customers, competitors and cultural differences as well as the portfolio of investors. One strategy to improve the marketing mix in a health-care establishment is to perform a comprehensive portfolio analysis. A portfolio analysis is a review of the company’s products and services. It also identifies potential new opportunities (Hitt, et al. 2020). A portfolio analysis allows a healthcare organization to identify its strengths and weaknesses, as well any market gaps that might be addressed by new products or service offerings (Kotler, 2020). Cont…
Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more