Is GDPR the reason why almost every website we visit for the first time asks us to accept cookies and terms of use? The Impact of GDPR on Cookie Consent Policies

How GDPR will impact cookie consent policies

In May 2018, the General Data Protection Regulation (GDPR), was implemented. This is an important milestone in data security. It provides greater protection for European citizens’ privacy (Kanellos 2015, Marr, 2021). The regulation will have an impact on the user’s acceptance of cookies and the terms of the use agreement when they visit a site for the first-time. Data controllers must obtain the consent of visitors before processing their personal data.   Because data controllers are concerned about protecting their data’s integrity, all websites must comply with GDPR and have cookie policies. Site visitors are required to be informed by companies about data collection and how data might be used. They also have the right to choose and restrict how data is used. It is possible for visitors to choose whether they want cookies or not, and also provide detailed information about the use of the data.  When visiting websites, visitors must agree to cookies and other terms of service as long as they comply with the GDPR. It has made it easier to keep website visitors safe and provided a secure web.   References   Hogan, S. (2020, February 12). These are seven principles of GDPR that every company should be aware. The Guardian. https://www.theguardian.com/info/2020/feb/12/seven-gdpr-principles-that-all-companies-need-to-know  Kanellos, M. (2015, April 29). EU commissioners vote in sweeping data protection bill. ZDNet. https://www.zdnet.com/article/eu-commissioners-vote-in-sweeping-data-protection-bill/  Marr, B. (2021 February 21). The GDPR: After three years, the evolution of business gives us hope for its future. Forbes. https://www.forbes.com/sites/bernardmarr/2021/02/21/gdpr-three-years-on-evolution-gives-hope-for-the-future-of-business/?sh=535e66cf3988  Pod, S. (2018, August 6). The Essential Guide to Cookie Consent and GDPR Compliance. HubSpot. https://blog.hubspot.com/customers/cookie-consent-for-gdpr-compliance-what-you-need-to-knowCont…

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