Perform an analysis of Ford’s external and internal environments. As you do this, please make sure you organize your response by classifying external trends as opportunities and threats, and by classifying Ford’s internal environment as strengths and weaknesses. Based on the external challenges, positive external trends, Ford’s limitations, and Ford’s strong suits identified in point # 1, provide 4 strategic suggestions for Ford’s executives to implement. Ford Case

Carry out an evaluation of Ford’s exterior and inside environments. As you do that, please ensure you set up your response by classifying exterior traits as alternatives and threats, and by classifying Ford’s inside surroundings as strengths and weaknesses. Primarily based on the exterior  challenges, constructive exterior traits, Ford’s limitations, and Ford’s robust fits recognized in level # 1, present 4 strategic strategies for Ford’s executives to implement.



Ford Case



Ford is at the moment the best-selling American model, however the enterprise should work more durable to take care of its place as a pacesetter in each the worldwide and home vehicle markets. Ford’s inventory has been declining for some time, and the company determined to forsake passenger automobile fashions in favor of concentrating extra on promoting vans and sports activities utility automobiles (SUVs). Contrarily, Toyota now has the very best market share for passenger vehicles (Arroyo, 2020). Ford additionally declared its want to increase its market share for electrified automobiles. Ford is a late adopter of ridesharing, automated driving, and electrified automobiles, so Tesla and new entrants from different industries like Google and Apple are extra aggressive. The unsure way forward for NAFTA, which can have an effect on the automobile business, is without doubt one of the main authorized concerns. Though it intends to launch its autonomous drive fashions, the authorized standing of such automobiles is questionable as a result of the regulatory surroundings continues to be being developed. Different authorized points embrace lawsuits in search of compensation for losses introduced on by faulty merchandise. The monetary outcomes for 2019 demonstrated that the US economic system continues to be increasing, and up to date tax reform could be advantageous for Ford’s growth (Arroyo, 2020). The fastest-growing gross sales markets for the corporate are actually CIS and ASEAN, which presents an opportunity for added development. Because of the coronavirus pandemic’s huge impression on oil and gasoline costs, prospects could take into consideration buying new automobiles earlier than prices stabilize. Ford’s HR bills may rise, although, on account of the excessive unemployment charges within the US and Europe. For the American producer, the first environmental points—like local weather change, low-carbon traits, and dwindling oil reserves—are prospects slightly than issues. Cont…


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