Social Marketing Assignment

Instructions
Review the Writing Assignment Instructions under Content before writing this case.
Individual Social Media Assignment (20 percent of final grade)

Facebook
Twitter
YouTube
Pinterest
Instagram
TikTok

_ You will select one of the social media above; you will write a three-to four-page paper on the contribution the selected social medium has made to digital marketing, providing recommendations on ways this contribution can be increased.
_ Use ideas from our textbook and Internet research sources to help justify your assessment and recommendations.
The sections for the paper are:
1. Executive summary: Overview of key points and recommendations to be derived from the paper. (Typically students write this section last, even though it is placed up front).
2. Current and future target audiences and core users: Who and how many of them are using this now? Has it changed? If so, why? Who is projected to use this in the future? How can digital marketing best be used to reach these users?
3. Competition: Who are they now, and who are they projected to be in the future? Why? Include both direct competition (at a minimum, the social media other study groups are writing on and others listed below) and indirect competition (this could be another type of medium, such as TV or radio) that can affect usage or profits in a major way.
SWOT analysis (strengths/weaknesses/opportunities/threats) for selected social medium and its one closest competitor. For all sections, include comments on the impact, opportunity, and challenges for e-marketing the social medium to its users as well as how other organizations can use the social medium as a digital marketing tool with their users. 
For direct and indirect competition, at a minimum include the following:

Facebook  – focus on individual and group-oriented social media
Twitter  – focus on short, concise social messaging and microblogging
YouTube  – focus on social video
Pinterest – focus on social photography
Instagram – focus on social photo sharing
TikTok – focus on social video

4. Profitable business models: Is the social medium profitable? How and why? If not, what does it need to do to become profitable? If so, how might it need to change to improve profitability?

Reading link
https://resources.saylor.org/wwwresources/archived/site/textbooks/eMarketing%20-%20The%20Essential%20Guide%20to%20Online%20Marketing.pdf

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more