What is the need theory? Please state the key points of the negotiation by using the need theory The Need Theory: A Comprehensive Guide to Understanding Negotiation and Conflict Resolution

The Need Theory: A Comprehensive Guide to Understanding Negotiation and Conflict Resolution

The need theory is a psychological concept developed by psychologists such as Abraham Maslow and Carl Rogers in the 1950s, that states that human behaviour is motivated by needs. This theory is also referred to as the Hierarchy of Needs and it states that in order to understand a person’s behavior, one must understand the needs they are trying to satisfy. The theory explains that there are five levels of needs that a person must satisfy in order to reach self-actualization. These five needs are physiological, safety, love and belonging, esteem, and self-actualization. When it comes to negotiation and conflict resolution, the need theory can help negotiators and mediators understand the motivations behind the negotiation and provide a better understanding of the needs of each party. It can be used in a variety of situations, from business negotiations to international disputes. The key points of negotiation and conflict resolution using the need theory include understanding the needs of each party, finding common ground and compromising to reach a mutually beneficial agreement, and creating an environment where both parties can express their needs and make compromises. Additionally, understanding the motives of each party can help negotiators. Cont…