You are managing a small business. You will have to develop a project (2 Parts) which will help you identify the challenges and problems to face and to create tools which will help you to overcome them. Considering this, please cover following points 1. Brief description of the business (product, service….) 2. Nature of the business (new, family business, franchise, bought…) and the challenges you face because of this nature. 3. Brief business plan indicating target market, main goals, resources needed, management team, products/services offered, operations plan, benefits to community and financial plan. 4. Pricing strategy (Bowman´s clock) 5. Marketing strategy. Bear in mind that for the Final Assessment of the course it will be required to you to complete the project and to make a presentation in class. SMALL BUSINESS MANAGEMENT Project

The owner of a small company. A project will be developed (2 parts). This will enable you to recognize the issues and problem areas and develop tools to help overcome them. Consider the following: Brief description of the business (product, service….) 2. The nature of your business: new, family-owned business, franchise. 3. A brief business plan that identifies the target market and highlights its main goals. It also includes details about management, team members, products/services, plans for operations, financial planning, community benefits, and financial projections. 4. Pricing strategy (Bowman´s clock) 5. Marketing strategy. Remember that you will need to present in class and complete your project for the Final Assessment.
Small Business Management Project
Franchiser of fast food Dunkin’ Brands Inc. has locations that offer hot and cold drinks, as well as baked goods and difficult ice cream. (About Us 2022). Part of Dunkin’ Donuts’ 100% global franchisee business strategy, more than 11.700 Dunkin’ Donuts are available and over 7,600 Baskin-Robbins outlets. Canton is the corporate headquarters for Dunkin’ Brands, Inc. The Dunkin’ Donuts also serves many other baked goods, such as bagels and breakfast sandwiches. Bill Rosenberg, who founded Quincy’s first Dunkin Donuts, unknowingly sparked an entire franchise family that still exists today. Its projected sales are $1.37 Billion. The company has seen steady growth over the last eight years from $811 M in 2010 to $1.25 Billion in 2016. This is a 35% increase. (Nick, 2020). Krispy Kreme Doughnuts Inc, Starbucks, Tim Hortons, McDonald’s Corporation, Panera Bread Company, Peet’s Coffee & Tea, and Au Bon Pain are among Dunkin Donuts’ main rivals. Cont…
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